CIFF
Copenhagen, 2022
Creating the campaign for Copenhagen International Fashion Fair 2022 was a journey filled with creativity and purpose. The theme centered around circularity, leading to the decision to upcycle street images from previous years, transforming them into more abstract and characteristic forms. The combination of CIFF colors with various grey tones was inspired by the steel and concrete exterior of Bella Center Copenhagen, the venue for the fair.
SERVICES
Campaign Identity
Implementation
